Generations of Excellence

The WillStrong Construction & Development team shares a passion for innovation and sustainability. Our founding partners have long been synonymous with the highest standards of design, development and construction, and together they’ve generated billions in project revenue.

Our managing partners are not only business associates, but longtime friends who share a deep belief in environmental responsibility and a passion for taking residential development to a whole new level. These values are the beating heart of WillStrong.

JASON WILLOUGHBY

CEO

Jason Willoughby brings extensive experience in the luxury residential space. With his degree in Business Administration from the University of Central Florida, he excels at value engineering projects through the selection of high-quality, long-lasting components and materials. Jason works directly with clients on the project budget, taking great pride in his step-by-step analysis, comprehensive explanation, and presentation of pre-construction cost estimates.

CHARLES ARMSTRONG

CHIEF DEVELOPMENT OFFICER

Charles Armstrong is the founder of CMA Ventures and Land. As a private investor and sixth-generation landowner of vast acreage throughout the United States, Charles’s seasoned stewardship of the land and passion for sustainable development are helping to drive the WillStrong mission. His forward-thinking conceptual approach provides unique insights on every project, and today – as a founding partner of WillStrong – Charles is pushing his horizontal land development portfolio to new heights with the introduction of vertical construction and other capabilities.

BRYAN WILLOUGHBY

PARTNER

Bryan Willoughby’s fascination with construction started in childhood, as he roamed his father’s residential construction sites in Steamboat Springs, Colorado. Like his brother, Jason, Bryan has earned every stripe on his journey to where he is today. He is a vital member of our leadership team, helping WillStrong maintain cutting-edge methods, technologies, and service. Bryan is passionate about elevating luxury living with new technologies and is relentless about achieving the ultimate fit, finish, and function.

RICK COVELL

PRESIDENT

Rick has over 30 years of home building and land development experience. Most recently as President of Kolter Homes, he was responsible for developing the strategy for expanding the business into a south east regional builder with a footprint in Florida, North Carolina, South Carolina, and Georgia. Prior to his 9 years at Kolter, Rick spent 10 years working as an executive with DiVosta Homes and Pulte Homes.

YANAH FISHER

CHIEF OPERATING OFFICER

CURTIS RING

CONSTRUCTION OFFICER

SUMMER BLAIR

VICE PRESIDENT OF PRECONSTRUCTION

MEGAN BLOTNICK

VICE PRESIDENT OF FINANCE

Contact Us